Ask a Dork: Hype Cycles

Ask a Dork: Hype Cycles

What do you think of hype cycles? How long out should a product be announced? From a marketing point of you, hype cycles are a pretty novel concept. In very…
Ask a Dork – Sony at E3 2012

Ask a Dork – Sony at E3 2012

“What does Sony need to win e3. What do you expect?” Attending e3 is kind of like playing a game of cards; most companies go in assuming that their going…